The establishment of a new local chapter of a binational chamber of commerce created the need of multiple branding services. MOLT’s continuous support to the local community and our own Swedish-American ties made us quickly join the new SACC chapter as their main branding consultant.
How do you administer the strong traditional heritage of The Swedish-American Chamber of Commerce – and yet make the organization attractive to a younger, growing startup community? We were early on drawn to the corner stone philosophy behind the local founders – “All inclusive, not exclusive”.
MOLT added a Nordic touch and flavor to the existing strong brand of The Swedish-American Chamber of Commerce when creating a new website and a full corporate ID kit. We also introduced the chapter to new online platforms such as Instagram and Youtube by creating editorial calendars as well as managing content creation and management.
The professional appearance mixed with a friendly and supporting mentality created a reputation of being one of the most the most active and driving forces in the national Swedish-American Chamber of Commerce network.
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